As per MarkNtel The Philippines Tea Shop Market size was valued at around USD 333 million in 2024 and is projected to reach USD 540 million by 2030. Along with this, the market is estimated to grow at a CAGR of around 8.4% during the forecast period, i.e., 2025-30.

Philippines Tea Shop Market Systems Market Insights:

In the Philippines around 48.29% of people are living in urban areas, generating a boundless demand for ready-to-drink beverages as well as socializing platforms that tea shops offer. Also, consumer behavior within the Philippines Tea Shop Market shows a strong preference for personalized and experiential tea consumption. 80% of tea drinkers desire such customizations and would choose from among different bases of tea, sugar levels, and add-ons like pearls or jelly. Health trends also dictate such purchasing decisions, with a noticeable increase of 15% in demand for herbal and green teas in the last few years. This has led brands such as; Chatime, Gong Cha, Serenitea, and Macao Imperial Tea to tap into these preferences, collectively operating more than 1,500 outlets.

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Philippines Tea Shop Market Systems Market Segmentation:

By Category

• Hot- Market Size & Forecast 2020-2030, USD Million
• Cold- Market Size & Forecast 2020-2030, USD Million

By Product Type

• Bubble/Boba Tea- Market Size & Forecast 2020-2030, USD Million
• White Tea- Market Size & Forecast 2020-2030, USD Million
• Yellow Tea- Market Size & Forecast 2020-2030, USD Million
• Green Tea- Market Size & Forecast 2020-2030, USD Million
• Black Tea- Market Size & Forecast 2020-2030, USD Million
• Pu-erh Tea- Market Size & Forecast 2020-2030, USD Million
• Oolong Tea- Market Size & Forecast 2020-2030, USD Million
• Others

By Price Range

• Regular- Market Size & Forecast 2020-2030, USD Million
• Premium- Market Size & Forecast 2020-2030, USD Million
• Ultra-Premium- Market Size & Forecast 2020-2030, USD Million

By Packing

• Cups- Market Size & Forecast 2020-2030, USD Million
• Paper- Market Size & Forecast 2020-2030, USD Million
• Plastic- Market Size & Forecast 2020-2030, USD Million
• Cans- Market Size & Forecast 2020-2030, USD Million
• Bottles- Market Size & Forecast 2020-2030, USD Million
• Glass- Market Size & Forecast 2020-2030, USD Million
• PET- Market Size & Forecast 2020-2030, USD Million
• Others

By Region

• Luzon
• Visayas
• Mindanao

Philippines Tea Shop Market Recent Development:

• January 2025: CHA TUK CHAK opened multiple new branches in various cities of the Philippines including Rolex Fairview, Quezon City on January 6, Ru 21 Shops at Atria Malls in Iloilo City on January 18, and others.
• June 2024: Gong Cha launched exclusive themed cups for their products with Genshin Impact including a scratch card with in-game rewards with every 10% top-up purchase on any of their drink.

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Philippines Tea Shop Market Drivers:

Rising Influence of Asian Pop Culture Driving Market Demand – The sporting trends of pop culture around Asia encourage the rise of tea drinking in the Philippines. South Korean, Japanese, and Chinese cultural exports have greatly impacted consumer preferences. They are ranked as the 6th largest consumer of Korean pop music, with over 50 million views on major streaming platforms. The same cultural craze has worked its way into the realm of food and drinks, with Korean-style tea drinks gaining popularity. Each year, 1.5 million Filipinos attend Korean cultural festivals, and the number of Korean-themed tea shops in Manila has increased by 30%. Korean waves of Japanese anime and manga spread awareness of the love for anime series among 56.2 million Filipinos, thus boosting the demand for Japanese-style tea drinks like the famous matcha latte.

Report Highlights Essential Insights for Strategic Decision-Making

• Detailed market size, share, and forecast analysis
  • In-depth pricing trends and segment-wise cost evaluations
  • Key industry strategies, including innovation, partnerships, and acquisitions
  • Critical value chain analysis and stakeholder profiling
  • Regional import-export market insights and trade flow assessment
  • Thorough competitive benchmarking of top hearing aid manufacturers
  • Identification of new growth opportunities and niche market segments
  • Overview of market trends, drivers, and challenges shaping future demand

Some of the leading players in the Philippines Tea Shop Market are:

• CHA TUK CHAK
• Chatime
• CoCo Fresh Tea & Juice
• Coolblog
• Fredley Group of Companies
• George Steuarts Philippines, Inc.
• Gong cha
• Infinitea Milktea
• KOI Thé
• Sharetea
• Tealive
• The Alley
• Tiger Sugar
• Tokyo Bubble Tea
• Xing Fu Tang
• Yi Fang and others.

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Research Methodology Summary

A systematic approach is used to ensure accurate market insights, combining both bottom-up and top-down methods. Data triangulation validates findings from multiple angles.

Key Steps:

• Define objectives and research design
• Collect data through surveys and interviews
• Analyze and validate data using reliable tools
• Forecast trends and deliver actionable insights

About us:

MarkNtel Advisors is a leading global market intelligence firm specializing in the food and beverages industry, encompassing food supplements & additives, food logistics, and warehousing solutions. We deliver comprehensive research on supply chain efficiency, evolving consumption trends, and regulatory shifts. With our Custom Market Analysis, we offer tailored insights to manufacturers, distributors, and investors, helping them optimize operations, strengthen market positioning, and drive sustainable growth in the global F&B ecosystem.

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